APA
ICFAI, . (2004). Case Studies in Brand Management Vol.I. Bangalore: ICFAI University Press.
Chicago
ICFAI, . 2004. Case Studies in Brand Management Vol.I. Bangalore: ICFAI University Press.
Harvard
ICFAI, . (2004). Case Studies in Brand Management Vol.I. Bangalore: ICFAI University Press.
MLA
ICFAI, . Case Studies in Brand Management Vol.I. Bangalore: ICFAI University Press. 2004.