APA
Keegan W. J., Bhargava N. K., . (2011). Global Marketing Management. New Delhi: Pearson.
Chicago
Keegan Warren J, Bhargava Naval K, . 2011. Global Marketing Management. New Delhi: Pearson.
Harvard
Keegan W. J., Bhargava N. K., . (2011). Global Marketing Management. New Delhi: Pearson.
MLA
Keegan Warren J, Bhargava Naval K, . Global Marketing Management. New Delhi: Pearson. 2011.