APA
Keegan W. J., . (2002). Global Marketing Management. New Delhi: Prentice Hall of India.
Chicago
Keegan Warren J, . 2002. Global Marketing Management. New Delhi: Prentice Hall of India.
Harvard
Keegan W. J., . (2002). Global Marketing Management. New Delhi: Prentice Hall of India.
MLA
Keegan Warren J, . Global Marketing Management. New Delhi: Prentice Hall of India. 2002.