Marketing Management : Text and Cases in Indian Context (Record no. 15336)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00310nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241013s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | NMITMBA1237 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dr.K Karunakaran |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management : Text and Cases in Indian Context |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | N Delhi |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 434 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MGMT | MBA | MBA | 2022-04-19 | 375.00 | 658.8 KAR | M05758 | 2024-10-13 | 2024-10-13 | Books |