Online Public Access Catalogue

Digital Marketing: From Fundamentals to Future (Record no. 17700)

MARC details
000 -LEADER
fixed length control field 00399nam a2200157Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260210142453.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260210s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789353501532
040 ## - CATALOGING SOURCE
Transcribing agency nmit
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name waminathan, T N
245 #0 - TITLE STATEMENT
Title Digital Marketing: From Fundamentals to Future
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Cengage
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent xix, 270
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Karthik Kumar
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     MGMT MBA MBA General Stacks 2026-02-07 Donated 400.00   658.872 WAM M06396 2026-02-10 400.00 2026-02-07 Books