Marketing Management (Record no. 30820)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00426nam a2200181Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20241230151102.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241230s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789356062665 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | nmit |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 16th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | PHI Learning |
| Date of publication, distribution, etc. | 2014 |
| Place of publication, distribution, etc. | N.Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxiii, 596 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Nivedita, Thakur |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MGMT | MBA | MBA | General Stacks | 2024-12-30 | ME/786/28.Dec.2024 | 848.00 | 658.8 KOT | M06166 | 2024-12-30 | 1130.00 | 2024-12-30 | Reference | |||||
| Dewey Decimal Classification | MGMT | MBA | MBA | General Stacks | 2024-12-30 | ME/786/28.Dec.2024 | 848.00 | 658.8 KOT | M06167 | 2024-12-30 | 1130.00 | 2024-12-30 | Books | |||||
| Dewey Decimal Classification | MGMT | MBA | MBA | General Stacks | 2024-12-30 | ME/786/28.Dec.2024 | 848.00 | 658.8 KOT | M06168 | 2024-12-30 | 1130.00 | 2024-12-30 | Books |