Includes bibliographical references and index.
1. Internet retailing : from experimentation to execution -- 2. The world wide Web and information technology -- 3. Scale economies and the network effect in Internet retailing -- 4. Operations strategy for the Internet -- 5. Supply chain management for a virtual world -- 6. Defining the value -- 7. Outsourcing Internet retail operations -- 8. Understanding the drivers of cost-to-serve -- 9. The last-mile challenge -- 10. Managing product returns -- 11. Amazon : supply chain strategy and innovation -- 12. eShip-4U -- 13. Freshdirect : expansion strategy -- 14. Musictoday, LLC. : managing inventory for night train -- 15. Better world books -- 16. Cooking.com -- 17. Relayfoods.com, Inc. -- 18. eBags : managing growth.
Also available in print edition.
Mode of access: World Wide Web.
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