000 00394nam a2200145Ia 4500
005 20250909144903.0
008 250909s9999 xx 000 0 und d
020 _a9789351191827
040 _cnmit
100 _aAjay Kumar
245 0 _aConsumer Behavior and Marketing Communication
_ban Indian perspective
260 _aNew Delhi
_bBiztantra
_c2014
300 _axxxiv, 462
942 _cBK
_2ddc
999 _c16422
_d16422