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Advertising Management

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Material type: Text

TextPublication details: New Delhi 1996Edition: 5th EdDescription: 771ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	MBA	MGMT	659.1 BAT (Browse shelf(Opens below))	Available		M05972

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Previous	659 RIC Deceptive Advertising : Behavioral study of a Legal Concept	659 SEM Advertising and Promotions: An integrated branded approach	659 SMU Advertising Management and Sales Promotion	659.1 BAT Advertising Management	659.1 BEL Advertising and Promotion : An Integrated Marketing Communications Perspective	659.2 CEN Public Relations Practices : Managerial case studies and problems	659.222 MAR Corporate Reputations,Branding and People Management	Next

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